Assume you have a promising startup idea in mind. You find that you have all of the necessary expertise and human resources to launch this venture, except for the funds! So what will you do? The first option is to go to the bank and request a loan. Unfortunately, the bank does not trust your idea is viable and hence refuses to lend you money. But, you are still very much optimistic about the success of your startup. So what are the other ways to get business finance? That is where equity crowdfunding or Reg CF comes into play. Crowdfunding for startups has become a widespread practice among entrepreneurs in the past few years. But, what exactly is Reg CF (Regulation Crowdfunding)? How does it benefit businesses or startups, and how can one be part of crowdfunding for businesses or invest in startups? Let’s find out the answers to all of these questions in the following sections.