King of the Beach® was founded in 1983 on the Golden Shores of California at Miramar Beach, together with Sideout® near Santa Barbara on belief that there is a higher level of consciousness to be found within one’s self through personal journeys that the global volleyball, surf and beach lifestyle provides. The company prides itself on making quality apparel, outerwear, footwear, beach volleyballs and accessories and holding some of the greatest beach events on the planet. King of the Beach® products are here to enhance your experience and journey to the sea under one lifestyle.